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Author: Subject: Why no individual shows?

A Peach Supreme





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  posted on 3/11/2009 at 11:38 AM
I wish Butch luck with Moogis, but I, for on, can not afford to pay $125 for fifteen shows. As big a fan as I am I wouldn't want to watch more than two or three. It seems to me they are limiting their prescribers to just ABB fanatics by not offering individual shows for aronud $18. If single shows were available many casual fans would buy one and perhaps want more. Is Butch hurting himself by overpricing?
 
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Extreme Peach



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  posted on 3/11/2009 at 11:48 AM
I'm all for having 2 forms of payment options.

 

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Zen Peach



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  posted on 3/11/2009 at 11:52 AM
It is a subscription service for 6 months - with access to all shows.... it's not meant to be on a per show basis - Butch is trying a different model.

He wants it to be more of a community, not a one shot deal.

Chatting during the shows on the Moogis site with others that are experiencing the same show has been a lot of fun......



My guess is also that it would be more expensive to keep track of who signed up for individual shows......and only let them have access to those shows.

 

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  posted on 3/11/2009 at 12:00 PM
quote:
I wish Butch luck with Moogis, but I, for on, can not afford to pay $125 for fifteen shows. As big a fan as I am I wouldn't want to watch more than two or three. It seems to me they are limiting their prescribers to just ABB fanatics by not offering individual shows for aronud $18. If single shows were available many casual fans would buy one and perhaps want more. Is Butch hurting himself by overpricing?


I couldn't agree more. In this economy I would love to Moogis up on occasion, but I can't justify the 125. And as a NYC area guy, I love the live experience and when I weighed one extra show in person versus Moogis, my answer was one in person -- being at the Beacon is IT for me.

So I for one would love to grab like one or two shows at 15 or 20 each... In fact using the sports team "mini-pack" model would be smart.

Buy 1 show: $20
Any 3 shows: $45
All 3 Saturdays plus one more: $55
The whole run: $125

Then build in upgrade options so that iof someione gets a 3-pack or a single show and is blown away, they can upgrade tp the full sub without the money they already spent going to waste.

To me, it's a more user-friendly biz plan and I know I'd do something like the 3-pack in the 40-50 range in a heartbeat. Also might wind up making a bunch of money on "impulse buys" of singles.

Empowering your customers usually means MORE customers.

 

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  posted on 3/11/2009 at 12:03 PM
quote:
It is a subscription service for 6 months - with access to all shows.... it's not meant to be on a per show basis - Butch is trying a different model.

He wants it to be more of a community, not a one shot deal.

Chatting during the shows on the Moogis site with others that are experiencing the same show has been a lot of fun......



My guess is also that it would be more expensive to keep track of who signed up for individual shows......and only let them have access to those shows.


I think we're just saying that some of us wind up locked out of that model. And Butch loses money to boot.

I'm part of a community here and it's free, I'm part of a community on FB and it's free, I'm part of a community in my home town and it's free. I missed everyone last night when I was tryiong to log on here during the show and couldn't get in, and everyone was on Moogis. But I still can't pony up 125 extra bucks.

 

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Peach Master



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  posted on 3/11/2009 at 12:09 PM
I dragged my feet ponying up for Moogis and paid the $125.00 on Monday. If you look at it on a per show basis that works out to $8.33 per show. Throw in the fact that it is a subscription until September and it is a true bargain. I do agree though that a per show or a smaller package of shows would make a lot of sense.
 

Peach Bud



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  posted on 3/11/2009 at 12:09 PM
I really don't think that "overpriced" is the correct term as far as Moogis is concerned. At either $6.67 per show (for the $100 level) or $8.33 per show (for the $125 level) that is a BARGIN in my book! I can understand that you may want only a few shows...but this is the first experience with Moogis. Just a baby! And I think that it will take time for it to develop into everything that everybody will want with every option available...But we gotta support it for it to grow...so go on throw down that $125 - I swear you will NOT be disappointed! How much would you pay to GO to a single show? It's like paying for 2 regular shows.....but you get 15! And you can watch them over and over and over and over until September!
 

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  posted on 3/11/2009 at 12:12 PM
All you need to do is split the cost with a buddy or two and have them over for beers.... You win b/c you have access to all of them by paying 1/2 (or less) of the cost.

 

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  posted on 3/11/2009 at 12:12 PM
quote:
I really don't think that "overpriced" is the correct term as far as Moogis is concerned. At either $6.67 per show (for the $100 level) or $8.33 per show (for the $125 level) that is a BARGIN in my book! I can understand that you may want only a few shows...but this is the first experience with Moogis. Just a baby! And I think that it will take time for it to develop into everything that everybody will want with every option available...But we gotta support it for it to grow...so go on throw down that $125 - I swear you will NOT be disappointed! How much would you pay to GO to a single show? It's like paying for 2 regular shows.....but you get 15! And you can watch them over and over and over and over until September!


I'm not dissing MOOGIS, guys, I think it looks great. And I appreciate the great work the always fan-friendly Butch has done getting his vision up and running. I also agree that it will no doubt get better and better.

All I'm saying is, as a businessperson, you open yourself up to more customers if you offer people more options. It's marketing 101, and it does not do anything to dilute the community or the brand. If aything, it enhances the brand because it's more user (and therefore fan) friendly.

 

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  posted on 3/11/2009 at 12:14 PM
I couldn't afford the $125 either, but I wanted it bad enough, so I bit the bullet. I also understood there were other shows to consume which appealed to me. I particularly enjoyed watching The Piedmont Park show from camera angles I didn't see there in person.

The other BIG consideration for me was the fact the subscription doesn't expire until September. In my mind, I'm thinking..."I could possibly upgrade to a big screen in the house before my subscription expires." That, my friends, is called planning ahead.

 

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  posted on 3/11/2009 at 12:15 PM
quote:
All you need to do is split the cost with a buddy or two and have them over for beers.... You win b/c you have access to all of them by paying 1/2 (or less) of the cost.


Doesn't fit my lifestyle at the moment, I'm an overworked suburban dad. Why shouldn't overworeked suburban Dads be customers of Moogis too? As a businessman, I think Butch might appreciate getting 25 or 40 bucks from me, as well as some "brand evangelism", instead of nothing, which is what I can do now with the current marketing plan.

This isn't being critical. It's trying to be constructive.

 

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  posted on 3/11/2009 at 12:19 PM
quote:


So I for one would love to grab like one or two shows at 15 or 20 each... In fact using the sports team "mini-pack" model would be smart.

Buy 1 show: $20
Any 3 shows: $45
All 3 Saturdays plus one more: $55
The whole run: $125




"I'll have the Asian Chicken salad, but I don't want Iceberg lettuce and instead of won tons, can I get tortilla chips?..Oh, and no water chestnuts or cashews. Can I get a side of garlic bread instead. And NO chicken, can I substitute shrimp for the chicken?....with Ranch and Blue cheese on the side"...


NO

 

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  posted on 3/11/2009 at 12:20 PM
quote:
quote:
All you need to do is split the cost with a buddy or two and have them over for beers.... You win b/c you have access to all of them by paying 1/2 (or less) of the cost.


Doesn't fit my lifestyle at the moment, I'm an overworked suburban dad. Why shouldn't overworeked suburban Dads be customers of Moogis too? As a businessman, I think Butch might appreciate getting 25 or 40 bucks from me, as well as some "brand evangelism", instead of nothing, which is what I can do now with the current marketing plan.

This isn't being critical. It's trying to be constructive.
I can dig it, Pete.

 

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  posted on 3/11/2009 at 12:20 PM
quote:
quote:
I really don't think that "overpriced" is the correct term as far as Moogis is concerned. At either $6.67 per show (for the $100 level) or $8.33 per show (for the $125 level) that is a BARGIN in my book! I can understand that you may want only a few shows...but this is the first experience with Moogis. Just a baby! And I think that it will take time for it to develop into everything that everybody will want with every option available...But we gotta support it for it to grow...so go on throw down that $125 - I swear you will NOT be disappointed! How much would you pay to GO to a single show? It's like paying for 2 regular shows.....but you get 15! And you can watch them over and over and over and over until September!


I'm not dissing MOOGIS, guys, I think it looks great. And I appreciate the great work the always fan-friendly Butch has done getting his vision up and running. I also agree that it will no doubt get better and better.

All I'm saying is, as a businessperson, you open yourself up to more customers if you offer people more options. It's marketing 101, and it does not do anything to dilute the community or the brand. If aything, it enhances the brand because it's more user (and therefore fan) friendly.




I completely agree and think mini-packs or individual show options would be great. However, this a brand new for everyone involved. I'm only moderately techo-savy, but I'm sure the more options, the more difficult it is to make everything work. Plus on the business side, it may actually be less lucrative to offer single shows. I'm not suggesting that anyone is selfish, just pointing out that the current pack is a fantastic value and could potentially go up in price to offset additional operating costs associated with offering smaller packages. This often happens in a standard business model.



[Edited on 3/11/2009 by dancingrhonda]

 

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  posted on 3/11/2009 at 12:21 PM
quote:
"I'll have the Asian Chicken salad, but I don't want Iceberg lettuce and instead of won tons, can I get tortilla chips?..Oh, and no water chestnuts or cashews. Can I get a side of garlic bread instead. And NO chicken, can I substitute shrimp for the chicken?....with Ranch and Blue cheese on the side"...
God that sounds like my wife....




j/k

 

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  posted on 3/11/2009 at 12:22 PM
quote:
quote:
All you need to do is split the cost with a buddy or two and have them over for beers.... You win b/c you have access to all of them by paying 1/2 (or less) of the cost.


Doesn't fit my lifestyle at the moment, I'm an overworked suburban dad. Why shouldn't overworeked suburban Dads be customers of Moogis too? As a businessman, I think Butch might appreciate getting 25 or 40 bucks from me, as well as some "brand evangelism", instead of nothing, which is what I can do now with the current marketing plan.

This isn't being critical. It's trying to be constructive.


If you split it with 2 other people you are down to the $40 price range you ask for. Now from your above suggested prices this means you would be happy to watch 3 shows at that price but you have the option to watch all of them.

What does a suburban dad have to do with anything?

I understand you are being constructive, I am not questioning that. I jsut think there are more options out there


[Edited on 3/11/2009 by moemoe6434]

 

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  posted on 3/11/2009 at 12:23 PM
quote:
quote:
"I'll have the Asian Chicken salad, but I don't want Iceberg lettuce and instead of won tons, can I get tortilla chips?..Oh, and no water chestnuts or cashews. Can I get a side of garlic bread instead. And NO chicken, can I substitute shrimp for the chicken?....with Ranch and Blue cheese on the side"...
God that sounds like my wife....

j/k


Yeah but you know this would happen. "Can I get all Saturdays"?

 

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Zen Peach



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  posted on 3/11/2009 at 12:27 PM
It can be done, but how much would it COST to develop what was necessary to make it happen, and more importantly, make it WORK. Might not be feasible, but it would be cool to see Butch weigh in and give his opinion on it....

 

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  posted on 3/11/2009 at 12:28 PM
The $100 I spent for ALL 15 SHOWS is a fraction of what it would cost to get me to ONE Beacon show in person.

I am a happy camper with this.

How many "options" were there on the first Model A?

 

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Zen Peach



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  posted on 3/11/2009 at 12:29 PM
quote:
The $100 I spent for ALL 15 SHOWS is a fraction of what it would cost to get me to ONE Beacon show in person.

I am a happy camper with this.

How many "options" were there on the first Model A?
Let's ask *coot.....

 

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True Peach



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  posted on 3/11/2009 at 12:36 PM
I'm with Pete on this.

Spending 125 bucks (or 100) to watch some concerts on the computer isn't in the cards right now.

The necessary adjustments would minimal - just expire the memberships early.

10 bucks for 24 hours, 25 bucks for 72 hours (unlimited access for the weekend of your choice, for instance), etc. Easy as pie. Trial memberships are an option on lots of of pay sites.

 

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  posted on 3/11/2009 at 12:39 PM
I think a good idea would be to set up a kind of "pay per view" thing after the fact for re-broadcasts.

 

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  posted on 3/11/2009 at 12:43 PM
I agree 100%. Maybe the analogous situation is a premium cable channel and pay-per view. the more choices you give the wider your market.

Many people here (self included) are happy to drop the $100 to see every Beacon show, with the added enticement of other bands or shows being added. But the world is not full of Allman Brothers fanatics. I bet there are tons of people who would gladly pay $10 or $20 to watch a show of two just once or twice.

Moogis is a brand new concept and is an infant of a work-in progress. They need to get enough income to cover the start up and do it in a simple fashion. If this phase is successful, given some time and patience I am sure we will see more options open up.

 

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  posted on 3/11/2009 at 12:47 PM
I was sitting there thinking last night that I feel guilty that I only paid $100. When I signed up, there were only 10 shows promised, and I was fine with that. There are still 13 shows left, and they will be worth $10 each. Just do it! Sell some of the wife's jewelry at a cash for gold party, pick up aluminum cans, do whatever. It's a huge bargain.
 

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  posted on 3/11/2009 at 01:26 PM
quote:
quote:
It is a subscription service for 6 months - with access to all shows.... it's not meant to be on a per show basis - Butch is trying a different model.

He wants it to be more of a community, not a one shot deal.

Chatting during the shows on the Moogis site with others that are experiencing the same show has been a lot of fun......



My guess is also that it would be more expensive to keep track of who signed up for individual shows......and only let them have access to those shows.


I think we're just saying that some of us wind up locked out of that model. And Butch loses money to boot.

I'm part of a community here and it's free, I'm part of a community on FB and it's free, I'm part of a community in my home town and it's free. I missed everyone last night when I was tryiong to log on here during the show and couldn't get in, and everyone was on Moogis. But I still can't pony up 125 extra bucks.




Actually, the "social" part of Moogis is free - the chatting, the forums, etc. - you just need to register. So you could have joined us in the chatroom for free - but you would be kicking yourself for not being able to see what we were talking about............

 

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